Michael Polk’s Strategic Approach to Innovation at Unilever
Michael Polk, renowned for his leadership at Unilever, emphasizes the pivotal role of innovation in marketing strategies. Leading as the president of Unilever United States, Polk oversees a diverse portfolio of iconic brands like Dove, Axe, and Lipton. His insightful approach to marketing revolves around “dislocating ideas” that challenge and redefine industry norms. Michael Polk believes genuine innovation — rather […]