Bob Reina details the moment that clicked and propelled the police officer towards a career in direct marketing leading to the foundation of Talk Fusion. in a recent Inspire article Talk Fusion CEO reveals it was an AOL flaw (inability to transmit video embedded emails), the main internet service provider at that time, that led to the eventual success of creating video email as the flagship product of the video marketing company http://www.superbcrew.com/talk-fusion-delivers-award-winning-video-communication-products-and-video-marketing-solutions/.
Reina credits core networking marketing principles for attracting initial and current customers, one of the key strategies is building on a current network of contacts, referred to as a “warm market” in the direct sales industry. True to video e-mail revolutionary roots, Reina remains a permanent champion of video as a life-changing tool, emphasizing video’s effectiveness at “building relationships” resulting in strong consumer responsiveness.
A University of South Florida graduate, Bob Reina has climbed a fascinating trail, from police officer working the streets while slowly creating a home-based business, to direct sales magnate achieving success incorporating video functions smoothly into email- to CEO of Talk Fusion, the 7th largest video communication company in the world and currently one of the top 50 companies in the Direct Selling Association, when valued in terms of sales revenue and growth.
The police academy valedictorian stays true to Florida roots and is involved in the community as well as on social media. A Facebook, LinkedIn, Twitter and YouTube page shares photos, comments, and biographical information. Community outreach is an integral part of Reina’s life, detailed by Reina’s continued efforts to assist a foundation true to heart, the Humane Society of Tampa Bay.
The Humane Society of Tampa Bay can attest to countless contributions that Bob Reina has shared over the years. Reina is one of the largest donors to the animal welfare organization, known for spending countless volunteer hours in addition to generous amounts of financial assistance provided. Talk Fusion and The Humane Society of Tampa Bay recently collaborated to produce a “Message From The Animals”- a video showcasing available furry friends.